Salon Business and Retailing

Definition:
The salon business encompasses all aspects of making a salon financially successful, including marketing, budgeting, human resource management, and operations. Retailing is the sale of professional hair care and styling products to individuals in a salon setting.

What You Will Learn by Attending Beauty School at Regency Beauty Institute:
Learning to cut and style hair is just part of succeeding in a salon setting. With reports indicating that 50% of licensed cosmetologists are self-employed (either owning their own salon or leasing booth space in a salon), understanding the salon business and the important role that retail plays in it provides the tools to control your own destiny. Specific topics covered:

• Setting short and long range goals
• Business building skills
• Potential compensation and benefits
• Retailing
• Maintain professional relationships to build a clientele
• Structure and operations to managing or owning a salon